Panto Box Office worth £146 Million!
Friday 12th December marks Panto Day’s fourth anniversary and alongside its annual celebrations of the genre, Celebrate Panto’s National Database of Pantomime Performance undertakes research into the industry as it seeks to track and trace the evolution of the artform year-on year.
Statistics for the 2014 season reveal that between 1st November 2014 and 1st March 2015 1,0731 pantomime performances of 273 pantomimes will take place at 267 different venues.
The average ticket price for the season is £15.60 and the average number of performances per pantomime run is 42.
If each and every one of the 8,108,108 pantomime tickets on sale this year was sold, the total industry box office would gross £145,988,307.19.
Panto Day founder and co-ordinator Simon Sladen said:
“Pantomime is an important aspect of not only our cultural heritage, but also the theatrical landscape. The pantomime box office supports many theatres throughout the year and enables them to continue the sterling work they do.”
Image: Lee Mengo as Sarah the Cook in Dick Whittington at the Riverside, Newport. Photo credit Betina Skovbro.